The 2009 Grey Cup Festival together with title sponsor Sport Chek, the official broadcaster of the 2009 Grey Cup Championship TSN, the Calgary Flames, and the Calgary Stampeders released plans today to host a Grey Cup family viewing party at the Pengrowth Saddledome on Sunday, November 29th.
”We are extremely proud to support the Grey Cup Family Viewing Party and provide our customers with access to a true Canadian experience. Cheering together with family, friends and neighbours is what makes our Canadian spirit thrive,” comments Mark Hindman, Vice President Corporate Marketing of The Forzani Group Ltd. “We encourage all fans to stop into a Sport Chek to get their ultimate party ticket while proudly supporting the Calgary Food Bank”.
The Sport Chek Grey Cup Family Viewing Party presented by TSN, the Calgary Flames and the Calgary Stampeders will be held at the Pengrowth Saddledome on Sunday, November 29th with doors opening to families, kids and CFL fans at 3:00 PM, an hour and a half prior to kick off of the 97th Grey Cup Championship. The viewing party and interactive zone will allow everyone who does not have a ticket to the 2009 Grey Cup Championship to cheer on the teams and witness the game on the big screen at the Pengrowth Saddledome complete with football activities on the floor.
“Our organizing committee felt it was important to give back to the Calgary community and together with our partners are pleased to add an additional event to our Grey Cup Festival with the Sport Chek Family Viewing party,” said Malcolm Kirk, chairman of the 2009 Grey Cup Festival. “A significant portion of the proceeds from this event will be used to purchase a truck load of food, which will be donated to the Calgary Food Bank as the holiday season draws near”.
”This is an incredible show of support for the food bank from the 2009 Grey Cup Festival and their partners at a time when the recession continues to drive people to us for food,” said James McAra, CEO of the Calgary Food Bank. “40% more people (35,000 more) have come to us for food since September 2008. We are able to meet this need because of the generosity of our community – volunteers, food and fund donors – who donate to help meet the immediate needs of those most at risk in our community.”
Tickets go on sale at 10:00 a.m. (MST) on November 9th and will be sold at all Calgary Sport Chek and Canada Safeway locations and are only $10 per person. Patrons are encouraged to bring their families and kids to the event as interactive games will be set up on the floor of the Saddledome before and during the broadcast of the 97th Grey Cup Championship.
A portion of the event proceeds will be used by the 2009 Grey Cup Festival to purchase a truck load of food which will be donated to the Calgary Inter-Faith Food Bank.
2009 GREY CUP FESTIVAL Schedule of Events
| November 26th | Grey Cup Festival Kick Off | |
| November 26th | Gibsons Finest CFL Player Awards | Calgary TELUS Convention Centre |
| November 27th – 29th | ENMAX Street Festival | Stephen Avenue Mall (8th Ave) |
| November 27th – 29th | Olympic Plaza Family Fan Fest | Olympic Plaza |
| November 27th – 29th | SCOTIABANK CFL Experience | Calgary TELUS Convention Centre |
| November 27th – 28th | ENMAX Illuminate Calgary | Stephen Avenue Mall (8th Ave) |
| November 27th – 29th | MOLSON CANADIAN Quick Six Saloon | Calgary TELUS Convention Centre |
| November 28th | CANADA SAFEWAY Grey Cup Festival Parade | Downtown Calgary - 9th Ave |
| November 28th | SCOTIABANK Grey Cup Gala & Concert | Saddledome |
| November 29th | McMahon Stadium Pre-Game Party | McMahon Stadium |
| November 29th | Sport Chek Grey Cup Family Viewing Party | Pengrowth Saddledome |
| November 29th | 97th Grey Cup Championship | McMahon Stadium |
About The Forzani Group Ltd.
The Company is Canada's largest national retailer of sporting goods, offering a comprehensive assortment of brand-name and private-brand products, operating stores from coast to coast, under the following corporate and franchise banners: Sport Chek, Coast Mountain Sports, Sport Mart, Athletes World, National Sports, Sports Experts, Intersport, Econosports, Atmosphere, Tech Shop, Pegasus, Nevada Bob's Golf, Hockey Experts, The Fitness Source, and S3. The Company also has websites for several of its corporate and franchise banners which can be accessed through its main website at www.forzanigroup.com.
For media requests, please contact:
Sheldon Lachambre
Director of Marketing and Media Relations
2009 Grey Cup Festival
403.777.3304
slachambre@2009greycupfestival.com
Lorissa Dong
Marketing & Communications Manager, Corporate
The Forzani Group Ltd.
403.717.1400 ext 1584
ldong@forzani.com


